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Europe Online Ad Spend Will Soon Well be over that of US [09 Nov 2010]  
IAB Europe, an organization which promotes the European digital and interactive marketing industry, in its recent report stated online ad spend across Europe would experience double digit growth with  ...More
Tags: McKinsey     Advertising    
Why MSMEs should not avoid online advertising [12 Dec 2011]  
A recent study reveals that less than 6 percent of Indian MSMEs with access to personal computers advertise online. It is shocking why the sector is so much unaware of the benefits of using online adv  ...More
Tags: MSMEs online advertising